Digital Marketing Manager Job in Acceldata Inc

Acceldata is looking for a talented and self-directed B2B digital marketing professional to join our marketing team. This role will partner with external vendors and collaborate with the internal marketing and sales team to support demand generation and growth marketing programs.

This position requires strong hands-on digital marketing expertise to develop, execute, and measure marketing campaigns that drive demand generation and support our overall marketing objectives.

Responsibilities

• Strategize and execute digital marketing activities across multiple channels including SEM/PPC, SEO, Email, Retargeting, Paid Social, Display Advertising, and ABM

• Research digital marketing trends, new technologies, and best practices that help evolve digital marketing practices

• Lead all digital reporting efforts and identify optimizations that ensure the continual effectiveness of our digital campaigns

• Create and optimize ad creatives, ad copies, and landing pages

• Measure and report on digital marketing campaign results by channels to distill learnings and identify opportunities for improvement

Requirements

• BA/BS in Marketing, Communications, Business Administration or related degree

• 5+ years of digital marketing experience targeting B2B buyers

• Proven knowledge and expertise in digital marketing ad platforms (Required: Google Ads, LinkedIn, Facebook, Google Analytics)

• Hands-on experience of Google Analytics and demand generation tools (e.g. Salesforce and Marketo)

• Strong project management, communication, and collaboration skills to work effectively with marketing and sales

Would Love For You To Have

• Hands-on experience operating and managing Marketo

• Working knowledge of Salesforce, ABM platforms, and website CMS

• Working knowledge of HTML/CSS and Adobe Photoshop/Illustrator

• B2B high-tech marketing experience

What You'll Get

• Be a part of an exciting startup that is a leader and pioneer in the data observability space

• A flexible, remote friendly company

• Opportunities for personal and professional development