BriefCase
BriefCase

Marketing Executive Job in Dhiraj Hospital

Marketing Executive

Dhiraj Hospital 4+ weeks ago
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Job Summary
  • Develop pricing strategies, balancing firm objectives and customer satisfaction.
  • Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and mark-up factors.
  • To take care of all the publishing material of the hospital namely: information booklet, leaflets, handbills, brochure, and other related materials. These shall include the content, design, creativity and proof reading etc.
  • Formulate, direct and coordinate marketing activities and policies to promote services.
  • To execute the various activities planned as per the phase wise Marketing plans for example, CMES, Workshops Camps, Patient Education Program, Life Style Management Program Etc.
  • Compile lists describing service offerings.
  • Evaluate the financial aspects, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
  • Direct the hiring, training, and performance evaluations of marketing staff and oversee their daily activities.
  • Coordination with respective service head and service providers (eg Consultants, Admin departments etc) on service specification, understanding and ensuring smooth functioning
  • Confer with legal and bylaws requirement eg obtaining legal/concern authority permissions
  • Coordinate and participate in promotional activities, working with NGOs, government programs etc.
  • Initiate market research studies and analyse their findings.
  • To explore newer geographical area new markets, for customer target for hospital.
  • To do regular fieldwork to understand and develop sound marketing plan.
  • Maintaining websites and looking at data analytics

Qualification :
Candidate with MBA (marketing) with min. 2-5 yrs. of experience in multi super speciality hospital
Experience Required :

Fresher

Vacancy :

2 - 4 Hires

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