Lead - Biologics Marketing Job in Dr Reddys Path Labs Private Limited

Job Description:

PURPOSE To Enable launch of new biologics products, launch existing biologics products in new markets and continued marketing support Within All commercialized biologics across markets with the objective of Niche and specific support required for launch and marketing of biologics in terms of research across product phases, trademark activities, trainings and programs, differentiated marketing initiatives, engagements etc. Job Responsibility Manage biologics products marketing requirements from new and existing markets by collaborating with all internal and external stakeholders and providing support to the marketing partner in all aspects of marketing and new product launches Execute on marketing needs and delivery of marketing collaterals enabling partners to undertake marketing initiatives in countries and provide continued brand support Manage marketing projects like New Brand name development, Trademark screening, Brand identity development, new trademark registrations for requirements in-house or in collaboration with an external agency Engage with internal and external front end teams, and build relationships across multiple platforms to facilitate the identification of current needs, provide support to interact with KOLs, and disseminate company and product brand information Manage training programs for technical (medical) and non-technical (brand) elements at the business unit and product levels for groups with customers and within Biologics BU. Required Technical and Professional Expertise Well versed with key terminologies of Pharmaceutical industry Understanding of biologics business, competition landscape and product marketing Good understanding of Products and therapy areas, Business and market, Marketing Management Ability to work in a fast-paced, team based environment with minimal supervision Ability to articulate complexity and ambiguity in a clear, concise and compelling manner Excellent communication, articulation and presentation skills is a must Ability to prioritize and manage multiple initiatives simultaneously