Digital Ads Specialist (mentorboxx) Job in Eventbeep

# **What skills should you have?** - An ability to structure the campaigns that align with our business objectives/goals - Hands-on experience on Facebook and Google (Search, Display, Discovery, Video & App) ads - A fundamental understanding and tangible experience in performance marketing, conversion funnel and customer acquisition - The love for data and analytics that translates to the ability to make well-informed/calculated recommendations, improvisations and decisions - Proven *(& referenceable)* experience in running digital campaigns that have led to top-line business growth in/across its various modalities (lead/revenue generation, conversion, etc.) # **What your workday would look like?** - Setup, manage and optimize new and existing ads campaigns on Facebook & Google. - Manage budget allocations and bid parameters, delivering the most efficient results. - Build performance campaigns for MentorBoxx products and services. - Create and analyze campaign performance reports. - Generate leads and sales using Facebook Ads # What's the qualifying criteria? - 1 to 4 years of relevant experience in digital advertising focused on Facebook and Google Ads. - Certifications for Facebook are a must. Google certification(s) would be big plus. - Knowledge of the latest attribution techniques and funnel tracking platforms. - Expertise on how-to configure/troubleshoot pixels, catalogues and events. - Ability to work in a team and yet deliver as an individual contributor. #