Email Marketing Executive Job in Exito Media Concepts Pvt Ltd
Email Marketing Executive
Exito Media Concepts Pvt Ltd
4+ weeks ago
- Bengaluru, Bangalore Urban, Karnataka
- Not Disclosed
- Full-time
Job Summary
Job Description
- Responsible for creating and executing email marketing strategy for B2B Business platforms.
- Determines the target audience, devises campaigns, monitors analytics to give smarter, data-driven insights.
- Has a solid understanding of Customer segmentation, Account based marketing, and marketing automation.
- Manage and build the overall email marketing strategy
- Create smart email lists and campaigns
- Create and design various CTAs
- Test every campaign's success
- Determine the KPIs of email marketing
- Present reports on a weekly basis
- Work with sales team to understand requirements
- Work on marketing automation and re-targeting for personalized and long-term customer relationship
- Analyze data to get smart insights and suggest improvements
- Segment lists based on behaviors like past email engagement and website interactions
- Past experience with email marketing automation tools
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