Social Media Manager Job in Exotel Techcom Pvt. Ltd

• Develop, write and deliver engaging copy for a social media audience on LinkedIn, Facebook, Twitter, Instagram, and YouTube.
• Drive consistent, relevant traffic and leads from our social network presence.
• Manage social calendar, share and publish the content on all social media platforms.
• Track, measure and analyze all initiatives to report on social media ROI.
• Use data and platform analytics to experiment with content, with a view at improving overall performance.
• Collaborate with content marketers and digital team to distribute content in ways that engage our social media audiences and encourage engagement.
• Respond to questions and comments on our social media pages in a timely and accurate manner.
• Manage the voice of Exotel on all community public-facing channels ensuring content adheres to a consistent voice and brand guidelines.
• Explore new tactics and creative/content formats on social media platforms to drive engagement.

What we are looking for?

• Has 2-4 years experience working with a SaaS company.
• Strong copywriting skills. Should be able to write engaging content with a human touch.
• Brand building mindset and passion for creating brand love.
• Creative enjoys finding creative ways to tell a story.
• Ability to create short videos, gifs and other social media content is a plus.
• Have command of best practices and trends in social media marketing.