Digital Marketing Manager Job in Hidden Brains

Job Title: Digital Marketing Manager

Job Description:

We are seeking a Digital Marketing Manager with deep expertise in developing, implementing, and optimizing strategies for on-page and off-page optimization. The ideal candidate will have a strong track record in driving organic traffic, managing SEO campaigns, and analyzing digital performance to optimize marketing efforts.

Responsibilities:

Strategy Development & Optimization:

• Develop, implement, and continuously optimize SEO strategies and initiatives.
• Conduct on-page and off-page SEO optimization for websites to improve rankings and visibility.

Keyword Research & Analysis:

• Perform keyword research and competitive analysis to identify opportunities for ranking improvements.
• Implement strategies to achieve top rankings in organic search results.

Traffic Growth:

• Drive traffic by achieving high organic search rankings across major search engines.
• Create and manage XML sitemaps and submit them to search engines.

Data Analysis:

• Use web analytics tools (e.g., Google Analytics) to monitor performance and identify areas for improvement.
• Analyze SEO reports and provide insights to management.

Social Media & Networking:

• Engage with social media platforms and networking websites to increase site traffic and brand visibility.

Staying Updated:

• Stay up-to-date with the latest search engine algorithms, techniques, and trends.

Website Optimization:

• Optimize key website elements like title tags, meta descriptions, keyword density, internal linking, and sitemaps.
• Provide documentation on keyword strategies and link-building efforts.

Link Building Strategy:

• Develop and execute link-building strategies that align with SEO goals.
• Ensure a natural, high-quality link profile through strategic link-building and partnership efforts.

Blogging & Content:

• Leverage blogging platforms like WordPress and Blogger to improve visibility and search rankings.

Link Submission & Off-Page Optimization:

• Handle various off-page SEO activities, such as social bookmarking, directory submissions, and article submission.

Minimum Qualifications:

• Education: BCA, B.E./B.Tech, MCA, M.Tech, or equivalent degree in a relevant field.
• Experience: 10-15 years of overall experience, with at least 8 years of relevant experience in digital marketing, SEO, and content optimization.

Preferred Qualifications:

• Experience: Strong hands-on experience with SEO tools (Google Analytics, SEMrush, Ahrefs, etc.) and SEO best practices.
• Experience: Experience in link-building strategies, content marketing, and social media engagement.
• Skills: Deep understanding of SEO, keyword research, and on-page/off-page optimization.
• Skills: Ability to analyze data and create actionable reports.
• Skills: Excellent written and verbal communication skills.
• Skills: Ability to adapt to new trends and technologies in the digital marketing landscape.

Why Join Us:

• Opportunity to work with a dynamic team and drive impactful results.
• Work in an environment where your contributions directly influence business growth and digital strategy.
• Access to resources and tools to develop your digital marketing skills further.