Digital Marketing Manager Job in Okcredit Psi Phi Global Solutions Pvt. Ltd.

Digital Marketing Manager

About OkCredit

We are looking for an experienced Digital Marketing Manager to assist in the planning, execution and optimization of our online marketing efforts.

What will you do

• Direct social media team to engage audiences across traditional and new media
• Assist in the formulation of strategies to build a lasting digital connection with users
• Running, analysing and optimising ads on different paid channels like Google Ads, Facebook etc
• Build an amazing social media presence through inbound marketing
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors
• Creating ad content with the help of design and video team
• Optimising ongoing campaigns on a day-to-day basis on key KPIs

Requirements

• Proven experience of 1 - 3 years as Digital Marketing Manager or similar role
• Experience with programmatic advertising
• Mobile app campaigns experience
• Excellent hands on experience with paid advertising channels like Google Display ads, Search Ads, Youtube ads, Facebook Ads
• Experience of handling social media pages/profiles with a large fan base
• Excellent understanding of digital marketing concepts and best practices
• Perfect knowledge of analytics tools (e.g. AppsFlyer, Mixpanel, Google Analytics)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills