Ad Performance Reporting Analyst Job in Synergos Tech Consulting Services Pvt. Ltd

Ad Performance Reporting Analyst

Key Responsibilities:

• Create and distribute reporting on key performance indicators on a daily / weekly / monthly basis.
• Generate excel / BI tool models to monitor and optimize daily marketing performance across channels like Facebook, LinkedIn, Google and blend with data from Salesforce and Marketo
• Extract, transform and blend data from multiple sources to create datasets on which models are built and research is conducted.
• Assist the Marketing team by providing pacing reports daily which help them better optimize delivery and hit their delivery goals on time.
• Provide business insights on all KPIs.
• Automate manual excel reports or move them to other business intelligence tools to increase efficiency and add value.

Requirements:

Must have Technical Skills

• Excellent knowledge of Microsoft Excel;
• Analytical abilities;
• Data visualization.

Must have Non-Technical Skill

• Strong attention to detail;
• Good communication skills;
• Team Player;
• Email etiquette;
• Excellent presentation skills
• Innovative and creative thinking.

Good to have Technical & Non-Technical Skills

• Statistical Knowledge;
• Online Advertising;
• Digital Media functions;
• Data Modelling basics.