Director Digital Marketing Job in Toonz Media Group

Job brief

We are looking for a qualified Digital marketing director to take the lead in developing successful, long-term digital marketing strategies to join our awesome marketing team.

Digital marketing strategies are extremely important for our company s success, so your role will play a crucial role in achieving our business goals and objectives.

• • As a Digital marketing director, you should have in-depth marketing experience and a passion for digital technologies.

• • You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence.

• • Ultimately, you should be able to drive all digital marketing efforts to achieve our business objectives.

Responsibilities

• • Build our digital marketing roadmap by planning and implementing the overall digital marketing strategy

• • Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency

• • Measure ROI and KPIs and prepare budget

• • Develop specific campaigns to create and maintain high levels of customer interaction

• • Oversee our social media accounts

• • Manage and improve online content, considering SEO and Google Analytics

• • Forecast sales performance trends and act proactively to increase our market segment

• • Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies

• • Research competition, investigate benchmarks and provide suggestions for improvement by providing ideas to stand out

• • Motivate digital marketing team to achieve goals
  • Stay up-to-date with digital technology developments

Requirements

• • 5-10 years of experience as a Digital Marketing Director

• • 8-10 years of experience in developing and implementing digital marketing strategies

• • In depth knowledge of different digital marketing channels

• • Good knowledge and experience with online marketing tools and best practices

• • Strong understanding of how all current digital marketing channels function

• • 10-12 years of hands-on experience with SEO, Google Analytics and CRM software

• • Basic knowledge of web design procedures

• • Sense of ownership and pride in your performance and its impact on company s success

• • Critical thinker and problem-solving skills

• • Excellent analytical and project management skills

• • Strong team management and communication (written and verbal) skills

• • Good time-management skills
  • MA in Marketing, Digital technologies or similar relevant field