Senior Campaign Specialist Job in Lister Digital

• The candidate should have hands on experience atleast with one Marketing Automation platform (Marketo / Pardot / SFMC/ Eloqua)
• Should be able to build and deploy campaigns in production independently
• Require good understanding of HTML,CSS, build responsive email templates, troubleshoot rendering issues in email template
• Need to have good understanding of lead nurturing, lead scoring techniques
• Good communication skills and should be able workindependently with customer

• The person will be required to work on various platform for creating and executing marketing campaigns
• Ability to work independently and work directly with Marketing teams
• Drive the strategy for the email program to deliver strong engagement and results, through audience segmentation, deliverability, best practices, and data analysis
• Analyze the effectiveness of Digital Marketing deliverables, measures against objectives and reports results
• Flawless delivery of daily campaigns, troubleshoot issues that arise and implement solutions to mitigate future problems

Information Security and Data Privacy responsibilities:

• Ensure any sensitive information of the project/organisation stays protected as per the guidelines of General Data Protection Regulation (GDPR) and report any breach, vulnerability or threat to the respective Data Protection Officer (DPO) without delay.
• Ensure all data of the customer/organisation processed must be done on one of the following lawful bases: consent, contract, legal obligation, vital interests, public task or legitimate interests.
• Adherence to GDPR and ISMS standards to value privacy at every level