Digital Marketing Job in Payoda Technologies Inc

What s the role all about?

• Experiment-driven approach - Design and drive campaigns defining hypothesis, executing, analyzing and systemizing them.
• Focus on customer funnel driving acquisition, activation, retention, and monetization.
• Strong analytical ability to figure out problem statements and plug leakages in user funnels.
• Connect with customers sending right messages at right time leveraging the best available channel for the choice.
• Manage the brand presence via social media and other outlets.
• Develop & implement an attribution model to fully understand the role of each online channel.
• Improve existing and develop new programs for acquiring customers. Lead strategic thinking around onsite and offsite acquisition programs
• Monitor all levels of acquisition funnel;analyzeperformance, identify areasforimprovement,and take action to improve overall acquisition metrics
• A few traits that we are looking for this role: -Exceptionallyperformance-driven, digitally savvy, analytical, and able to manage a project to a timeline and budget -A creative mind, someone that can help to create engaging, exciting communications.

What s it going to take?

• 8+ years experience in digital and multi-channel customer acquisition with strong experience of PPC, SEO, Affiliates, Display & Mobile marketing.
• Should be expert in Microsoft Azure development
• Strong C# Development skill
• In-depth knowledge of design issues and best practices. Solid understanding of object-oriented programming
• Experience in Microsoft Azure Cloud Services, Azure Storage, Azure Development and Configuration, Azure Active Directory AD
• Practical hands-on experience on Azure using key services like App service, Logic Apps, Web Apps, Azure Functions, Azure API, Service, Azure Service Bus, Key Vaults, Azure Data Catalog, Cosmos DB, SQL Server
• Good experience in ASP.NET,C#, MVC 5, Single Page Applications (SPA) frameworks like Angular JS, SPFx customization and development, React, Angular, Bootstrap, Javascript, CSS, HTML, Jquery, Vue, TypeScript 1.7 or higher
• Experience on Containerization, micro service development on Azure is a plus
• Experience in designing web application, REST APIs and Basic SQL knowledge
• UX | UI Design concepts and experience in building visualization
• Good knowledge of application development using Agile, and DevOps best practices and CI/CD Pipe line

Let s celebrate work! Join us!